According to IHS, the OLED TV market will see slow growth unless producers manage to apply new technologies - mainly printing processes based on soluble materials and flexible substrates. If both technologies are to be adopted, IHS sees OLED TV shipments reaching almost 40 million units in 2023.
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In the chart above, IHS Uses three cases. In Case 1, OLED TV makers use glass substrate and an evaporation process. In case 2 they adopt a printing process and soluble materials, and Case 3 assumes a flexible substrate is used as well.
